The “Cash-in-Transit” Launch

Transeo Global Vehicle Solutions Branding & CIT Marketing

When Transeo came to Catalyst Creative Partnership they didn’t have an identity, not to mention a brand. Alan Farash, President of Transeo, was savvy enough to know he needed a strategic branding partner to create a complete set of marketing materials to represent his company at a fast-approaching trade show debut.

This was quite a task to perform in less than 8 weeks. Starting with the identity, Catalyst proceeded to put together a coordinated marketing effort that consisted of identity, business papers, website, promotional video, trade show promotion and coordination, custom-built display and product literature.

Transeo received quite a reception at the show and met initial goals for their innovative CIT Vehicle.

“I thought I would have needed to travel to Chicago or New York to get fantastic design and marketing such as this!”
Alan Farish, TRANSEO, President

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